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RaychelSnr · 06-30-2009, 12:20 PM

At E3 I had a chance to speak with the head of EA Sports, Peter Moore. While this interview may a bit after-the-fact at this point, in the interview below you can read about things like the new MMA game and Madden as a potential MMO.

-Interview conducted and compiled by Chase Becotte

Read More - OS E3 Peter Moore Interview

teebee · 06-30-2009, 02:02 PM

There is a cost-covering exercise that goes on, the development teams who are tasked with P and L [profit and loss] have to figure out. They can't continue to add features, and therefore millions of dollars in R and D [research and development] costs, without some revenue.

This guy is very well trained in the art of spinning a legit question into a canned response. I'm calling BS on that answer

BlyGilmore · 06-30-2009, 02:50 PM

Good job slizzy.

I agree teebee - he's very good at spinning it so he doesn't say something like "yeah we are - so what?"

And I agree with what Sliz was getting at. Before DLC a cheat code would have been leaked that allowed you to max out your character. You would have had a cheat code available to unlock different courses.

In FIFA Ultimate Team there would have been codes to unlock players or free packs of cards.

Now you're basically paying for those cheat codes - and buying the same content twice.

I don't have a problem with legit DLC. FIFA Ultimate Team is a great example - you were spending a few dollars and getting a completely new game feature - something concrete that wasn't available before.

But you shouldn't be asked or have the option to spend money to unlock content already on the disc you bought.

Steve_OS · 06-30-2009, 07:32 PM

Wow, great interview Chase.

RaychelSnr · 06-30-2009, 10:12 PM

Yeah, definitely not a bad interview at all. I wish we had video/audio of the part where you asked him the same thing three times. Peter is a cool cat though, and knows how to talk well. IMHO, he also knows how to grow a gaming business given EA's sales and critical successes the past few years. I agree improvement needs to be made on several titles, but overall the trend has been a general uptick for the company. We'll see where the next year or two end up as I think NCAA/Madden/Live are absolutely huge this year for the future.

BlyGilmore · 07-01-2009, 10:35 AM

Yup I agree Chris. I think he also has to be at least partially responsible for this movement toward getting play on the field where it needs to be first.

That was always EA's biggest problem before Moore arrived - too much focus on what they could market and put on the back of the box and not enough focus on the most important element of sports games.

teebee · 07-01-2009, 02:42 PM

Yes, agreed Bly, it's frightening that the last few EA games i've purchased have been quality products, shocking almost

Next thing you're gonna tell me is NBA Live is the 2010 game of the year

RaychelSnr · 07-02-2009, 02:52 PM

Let's....not...go....too...far

Although Live 2010 could challenge as the top basketball game. IMHO, even saying that it's possible is shocking enough considering how bad Live was just 3 years ago.

06-30-2009, 12:20 PM	#1
RaychelSnr Executive Editor OVR: 57 Join Date: Jan 2007 Location: Oklahoma City, OK Posts: 4,846 Blog Entries: 490	OS E3 Peter Moore Interview At E3 I had a chance to speak with the head of EA Sports, Peter Moore. While this interview may a bit after-the-fact at this point, in the interview below you can read about things like the new MMA game and Madden as a potential MMO. -Interview conducted and compiled by Chase Becotte Read More - OS E3 Peter Moore Interview

07-01-2009, 10:35 AM	#6
BlyGilmore Have you seen my baseball OVR: 44 Join Date: Nov 2007 Location: Boston, MA Posts: 561 Blog Entries: 25	Re: OS E3 Peter Moore Interview Yup I agree Chris. I think he also has to be at least partially responsible for this movement toward getting play on the field where it needs to be first. That was always EA's biggest problem before Moore arrived - too much focus on what they could market and put on the back of the box and not enough focus on the most important element of sports games.

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06-30-2009, 02:02 PM	#2
teebee Rookie OVR: 17 Join Date: Feb 2003 Blog Entries: 4	There is a cost-covering exercise that goes on, the development teams who are tasked with P and L [profit and loss] have to figure out. They can't continue to add features, and therefore millions of dollars in R and D [research and development] costs, without some revenue. This guy is very well trained in the art of spinning a legit question into a canned response. I'm calling BS on that answer

06-30-2009, 02:50 PM	#3
BlyGilmore Have you seen my baseball OVR: 44 Join Date: Nov 2007 Location: Boston, MA Posts: 561 Blog Entries: 25	Good job slizzy. I agree teebee - he's very good at spinning it so he doesn't say something like "yeah we are - so what?" And I agree with what Sliz was getting at. Before DLC a cheat code would have been leaked that allowed you to max out your character. You would have had a cheat code available to unlock different courses. In FIFA Ultimate Team there would have been codes to unlock players or free packs of cards. Now you're basically paying for those cheat codes - and buying the same content twice. I don't have a problem with legit DLC. FIFA Ultimate Team is a great example - you were spending a few dollars and getting a completely new game feature - something concrete that wasn't available before. But you shouldn't be asked or have the option to spend money to unlock content already on the disc you bought.

06-30-2009, 07:32 PM	#4
Steve_OS Editor-in-Chief OVR: 77 Join Date: Jul 2002 Location: OS Eastern Office Posts: 33,320 Blog Entries: 556	Wow, great interview Chase.

06-30-2009, 10:12 PM	#5
RaychelSnr Executive Editor OVR: 57 Join Date: Jan 2007 Location: Oklahoma City, OK Posts: 4,846 Blog Entries: 490	Yeah, definitely not a bad interview at all. I wish we had video/audio of the part where you asked him the same thing three times. Peter is a cool cat though, and knows how to talk well. IMHO, he also knows how to grow a gaming business given EA's sales and critical successes the past few years. I agree improvement needs to be made on several titles, but overall the trend has been a general uptick for the company. We'll see where the next year or two end up as I think NCAA/Madden/Live are absolutely huge this year for the future.

07-01-2009, 02:42 PM	#7
teebee Rookie OVR: 17 Join Date: Feb 2003 Blog Entries: 4	Yes, agreed Bly, it's frightening that the last few EA games i've purchased have been quality products, shocking almost Next thing you're gonna tell me is NBA Live is the 2010 game of the year

07-02-2009, 02:52 PM	#8
RaychelSnr Executive Editor OVR: 57 Join Date: Jan 2007 Location: Oklahoma City, OK Posts: 4,846 Blog Entries: 490	Let's....not...go....too...far Although Live 2010 could challenge as the top basketball game. IMHO, even saying that it's possible is shocking enough considering how bad Live was just 3 years ago.