NBA 2K12 Legendary Teams Will Be Playable Online, Via DLC

[SdotThaDon]

Quote: Originally Posted by Knickerbocker

... Noone said that there was a price. I for one trust 2k. They seem to operate in another way from other companies, that is building an adoring fan base and giving out free DLC to me just sounds like a 2K thing. Maybe I'm an idealist or maybe I'm just "in love" with 2K but we will see.

Let's hope you're right. They are the only game in town now for the 2nd year, just hope they handle it right.

[NINJAK2]

It wasn't cheap for 2k to get all those damn legends/retired ballers in the game. I doubt the likes of Magic, Bird, Ewing, Shaq, etc. were only willing to sign on for just a free copy of the game. 2k has to get that money back anyway they can. If you don't want to use legends online don't download or pay for it. I paid for the NBA Combine in 2k10, and the Onslaught mode in BFBC2..I don't see the big deal if they charge.

[RedSceptile]

I honestly wouldn't be upset if 2K made you pay to use this online, they've been consistent in their quality and if they feel the need to strengthen their profit margins I don't blame them.

As previously stated it's shrewd marketing, you release 2K11 on a market with no other NBA game and add on to your fan base from casuals who just want to ball with Jordan and whatnot. Now you've pretty much got a market that will be free of an NBA game for another fiscal year, why not take this opportunity to maximum income? Any smart person would do it, as long as they keep up a consistent level of quality I don't blame them.

[Giammajo]

Quote: Originally Posted by 2slik

How is saying 2K making their customers walk on hot coals, bashing them? I'm applauding them for the shrewdness. Last week we hear that Legends won't be playable online, which sparks an outcry from the 2K community so 2K respond by giving the customers what they desperately want, at a price. Pure marketing genius.

Sure, If you only look at it from a business/profit perspective then charging for DLC like this is a home run for 2k... But applauding them for their shrewdness??

Following the 2k12 development process has proven that 2k is anything but shrewd. NO competition, an enormous fan base, coming off of one of the greatest sports games ever made.... a shrewd company could have tinkered with the rosters and called it a day. 2k took input from the community (this community), brought in the Czar for help with branching plays / development decisions, seemingly addressed every single issue we found with 2k11, and found the time to create a whole new mode highlighting the games all time greats in great detail.

[Knickerbocker]

Quote: Originally Posted by 2slik

Awww, ain't that cute...

Hehe, well we will see who is right soon. Cynism won't get you far though mate.

[eko718]

Hold on a second... "Play online with Legendary teams from NBA's Greatest"? Seems like we can use the actual classic teams from that wording. I thought it was just 2 on 2 and 3 on 3 blacktop. Niiice....

[2slik]

Quote: Originally Posted by Giammajo

Sure, If you only look at it from a business/profit perspective then charging for DLC like this is a home run for 2k... But applauding them for their shrewdness?? Following the 2k12 development process has proven that 2k is anything but shrewd. NO competition, an enormous fan base, coming off of one of the greatest sports games ever made.... a shrewd company could have tinkered with the rosters and called it a day.

And how many unshrewd customers would it take to make THAT a "shrewd" decision by 2K?

Quote: Originally Posted by Knickerbocker

Hehe, well we will see who is right soon. Cynism won't get you far though mate.

Love hurts, love scars, love wounds and mars....ooooh oooh love hurts etc.

[Knickerbocker]

Quote: Originally Posted by RedSceptile

I honestly wouldn't be upset if 2K made you pay to use this online, they've been consistent in their quality and if they feel the need to strengthen their profit margins I don't blame them. As previously stated it's shrewd marketing, you release 2K11 on a market with no other NBA game and add on to your fan base from casuals who just want to ball with Jordan and whatnot. Now you've pretty much got a market that will be free of an NBA game for another fiscal year, why not take this opportunity to maximum income? Any smart person would do it, as long as they keep up a consistent level of quality I don't blame them.

Giving out free DLCs and pleasing the fans in such a way is marketing as well. I'm sure that if (or when) another franchise comes close to 2k the fans choose the one that treat them better. Look at the PRO evo vs FIFA thing. Pro Evo is the lesser game for a couple of years now but they still sell a lot of units just because of their more customer friendly policy.